The used market has been red hot recently, and it continues to provide profit significant opportunities at retail.  Investments from manufacturers, lenders, franchised dealers, and non-traditional challengers make this a complex but lucrative marketplace.  This session will include a state of the market overview, current trends, and the benefits and opportunities related to both Used and Certified Pre-Owned (CPO).


  • Environmental factors that make the current Used market attractive
  • Benefits of active participation in Used & CPO
  • Regional performance variations